It's Been Far Too Long

I haven't posted here in a while due to a combination of internet problems and Thanksgiving holiday stuff. I just want to stay that I am still on track and have not gone anywhere. My book is almost ready to go. Everyone will here more from me in a bit.

Quick Update

Spent most of today working on editing my book. Making some good progress and am still really excited about the prospects for this book. I hope to use what Dax taught us on the call yesterday to take my personal marketing to the next level.

Tomorrow, I will work on creating my UMI before the Q&A call. Afterwords, I will do some more editing and get my articles out there more. I also will create a couple of follow-up messages for my newsletter autoresponder. If all goes well, I will finish up by doing some writing for my e-book for the 12 days. Maybe I'll even get a little ambitious and work on an audio project. Tomorrow should be a great day and another step towards excellence for Matt Maresca!

My Book Has Been Written!

After months and months of hard work and stops and starts and new ideas and...you get the picture, I have finally finished the writing of my book! I honestly have not been this exciting in a long time. I think it is a great book and will help many many people. The sense of accomplishment is terrific.

To be fair, I am not completely done. I still have to read the whole thing and edit it and then write an introduction, but the actual writing is done. Honestly, I never read the things I write. In college, I literally read only one or two papers after I was finished writing them. I just hit the print button and turned them in. I just wanted it all to be done (and, yes, I usually did fine on them with A's or B's).

But this is different. I am actually looking forward to reading this book. I can't wait to see if it all came together as nicely as I think it did. By the way, I keep saying book but I do intend to initially release it as an e-book. Depending on how things go I may turn to print copies as well. Guys, I'm telling you, this book is my best work to date and I want a lot of people to benefit from it. Can't wait to get this out on the market, hopefully in a couple weeks!

Other than that, in the past two days I set up another blog and posted an article of mine on it. I set up my opt-in page for my new newsletter. I sent out my article through an article submission service. I started making a list of potential dream affiliates for my e-book. I found a bunch of other sites to submit my article to that may actually get some traffic and help me in the search engines. I came up with a list of 10 new article ideas. I got myself a headset for Skype calls. I might have done something else and forgot it but those are the big things. It has been a very productive two days, but now the fun really begins.

Tomorrow's To-Do List

1) Finish my first info product (e-book, 3 -4 short sections remain, approx. 10-15pgs.)
2) Get a headset for Skype.
3) Create a page for my newsletter opt-ins
4) Submit my article all over
5) Do some work on my e-book for 12 Days of Fitness
6) Finish all of my scripts required to date
7) Create my gatekeeper strategy

Yes, that is quite a list. When I wake up, I will force myself to get started right away. I want tomorrow to be my most productive day of all time! Oh, and here's one more that I forget too often...

8) Have some freakin' fun!

Today's Progress

Today's progress was actually pretty good. While I did quite accomplish everything I set out to achieve, I realize that I did get a lot done. I wrote 6 more pages of my book, finished my phone inquiry script, put the finishing touches on an article, set up a webpage for an opt-in form for my newsletter, outlined my e-course, and outlined my e-book for the 12 days of fitness. The only things I did not complete were the remainder of the e-course and actually sending out my article. The article will be submitted to several places once I get my opt-in page completely up and running. This will be done tomorrow. For today, I give myself a B. It was a good day's work and I got a lot done. I am starting to see a light that could mean huge things for me in the very near future. Getting this book done in the next week is going to be criticle. I have so many things ready to put in place to get my name out there and start being recognized as an expert. This next week could change my life forever!

As for tomorrow, I hope to get another 6 pages done for my book. I have to finish that e-course no matter what. I have to get my newsletter opt-in up and running and get the newsletter ready to go. I then have to submit my article all over the place. Finally, but not least, I have to write my follow-up script as Dax instructed. I also want to take some time to further go over the excellence program. I won't have as much time tomorrow as the last couple days as I have to go to the gym for clients and I will workout myself now that my wrist is a little better, but I still should get quite a bit more done. Here's to another step towards excellence!

Back on Track

While I did not complete everything that I had set as tasks for the day, I would say that I got back on track today. I did write 6 pages for my book. I did write an article that just needs a little touch-up before it is ready to be sent out. I did come up with an idea for an e-book for the 12 Days of Fitness promo. I got somewhat caught up on the assignments for the mentoring program. I made a post of the Nightingale formula. I worked a bit on my script for answering calls but did not complete this. I did not work at all on my autoresponder series, though I do have some ideas of what I am going to do.

Overall, I would rate my day a C+. I did get a lot accomplished, and a couple of weeks ago I probably would have graded it an A, but I did not complete all the tasks I set for myself. I had time to do them and did not. This is not being excellent. I need to make progress on this tomorrow.

I'm going to set the bar high again for tomorrow. I want to write another 6-10 pages of my book. I want to finish my article and submit it to a few places. I want to set up an opt-in form for a newsletter in conjunction with this article. I want to complete my e-course for the autoresponder series. I want to finish my script for phone inquiries. I want to fully outline my idea for the e-book for the 12 days promo. It sounds like a lot, but I will have the time to do it so no excuses. If I want to be excellent, I will have to start coming through big on days when I set the bar high.

Nightingale Formula

DEMAND - There is an incredibly high demand for what I have to offer. As a fitness professional, specializing in fat loss, it is clear that there will not be a shortage of demand for my services anytime soon. In fact, the demand is so high that there is little need to worry about competition. There are too many people in need of fat loss and too many people who want to lose bodyfat.

ABILITY - I can just about guarantee that if someone comes to me looking to lose bodyfat and they follow my plans exactly as I make them, then that person will lose bodyfat. I have spent a great deal of my time coming up with the knowledge of how to make a fat loss program work. I have the scientific evidence on my side that what I do will work. If someone comes to me for help, they will get it without a doubt.

DIFFICULTY TO REPLACE - This is a bit of a tricky one. There are a lot of personal trainers out there, some of which know what they are doing. There are even some with just as much or even more knowledge than me. But I believe that there are few out there who can deliver as much as I do. This is because my demand for results is high. I demand that my clients do there part and I also demand that I do mine. It's about going above and beyond all basic expectations.

OUTCOME - It is clear now to me that I am worth much more than I am currently getting. This is something that I will have to make change.

Back in Business

OK, I haven't posted in a couple days due primarily to a wrist injury that prevented me from typing. It cost me a couple days of work on my book and some of Dax's assignments but I will catch up quickly. The injury wasn't much to write home about. I strained my wrist several months ago and never took care of it. I aggravated it a week ago and it eventually got to the point where I couldn't rotate my hand (supinate) even a little bit without pain. Therefore, I decided it was time to take care of it. My self-therapy program has been working and while it is not 100% yet, I have allowed myself to resume typing as there is no longer any pain whatsoever when I type.

So, I have a lot in store for myself tomorrow. I am setting a goal to finish the writing of my book by Sunday November 11. I must write 6-10 pages in Word tomorrow. I also have to catch up on all of Dax's assignments. I would like to write an article as well tomorrow. And I would like to completely set up my autoresponder series for my mini e-course. Finally, I'd like to come up with an idea and rough outline for a contribution to the 12 Days of Fitness promotion. There's my top 5 things to do for Saturday November 2nd, which I guess is now today. Should be a great day as I have a chance to accomplish a lot!